Doctor Digital Advertising

Citadel, a doctor Fortress Surgeon Digital Marketing advertising and marketing firm, introduces a broadened SEO service for plastic surgeons, focusing on online exposure, client interaction, and practice development. In her previous duty as VP of Biddable Media Daga focused on the advertising of health and wellness & wellness brand names through all lifecycle stages: beginning with scientific test recruitment campaigns, through the pre-launch market-shaping, launch and marketing phase, finishing with license expiration and marketing sunsetting.

A 25-year professional in the health care advertising and marketing space, Tracey began her occupation as an agency account person for an array of pharma brands and later headed the marketing effort to release a first-of-its kind website in the glasses and eyecare space.

It was these very early tests that drove Underscore's focus on information driven programs and ROI dimension, a fundamental distinction in the sector. She thinks Underscore is the version for how media and marketing companies should, and will, progress in the future.

While at Underscore, she invested 3 years teaching Online search engine Advertising and marketing at the WSE College in Krakow. Among her faves memories of operating at Underscore was years back, when they identified just how to map Nielsen data to Yahoo's target market base and prove out ROI from digital media to retail acquisition.