Digital Advertising Services

Citadel, a specialist electronic advertising agency, reveals an expanded SEO solution for cosmetic surgeons, concentrating on online exposure, patient involvement, and practice development. Lauren's concentrate on ROI and passion for finding the essential information that transform campaigns from great to terrific include creating a grand scale multivariate test structure making use of fractional factorial analysis for comprehending ROI possibility in electronic media throughout Pfizer Rx brand names within the Pfizer for Living portfolio, and developing a projection technique for anticipating ROI prior to media financial investment.

A 25-year professional in the medical care Fortress Surgeon Digital Marketing and advertising room, Tracey began her profession as a company account individual for an array of pharma brands and later led the advertising effort to introduce a first-of-its kind site in the glasses and eyecare area.

It was these early examinations that drove Underscore's focus on information driven programs and ROI measurement, a basic differentiation in the market. She thinks Underscore is the model for just how media and marketing companies should, and will, progress in the future.

While at Underscore, she spent three years showing Internet search engine Advertising and marketing at the WSE University in Krakow. One of her favorites memories of operating at Underscore was years back, when they identified exactly how to map Nielsen data to Yahoo's target market base and verify out ROI from electronic media to retail acquisition.