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Fortress Surgeon Digital Marketing, a doctor digital marketing firm, introduces an increased SEO solution for cosmetic surgeons, focusing on on-line visibility, client engagement, and technique growth. In her previous function as VP of Biddable Media Daga specialized in the advertising of health and wellness & health brand names with all lifecycle phases: starting from clinical trial recruitment projects, via the pre-launch market-shaping, launch and marketing stage, ending with patent expiry and marketing sunsetting.

A 25-year expert in the healthcare advertising and marketing space, Tracey started her profession as an agency account individual for an array of pharma brand names and later led the advertising effort to introduce a first-of-its kind website in the eyewear and eyecare space.

It was these very early tests that drove Underscore's concentrate on data driven programs and ROI measurement, an essential distinction in the market. She thinks Underscore is the version for just how media and advertising and marketing firms should, and will, evolve in the future.

While at Underscore, she invested 3 years instructing Search Engine Advertising and marketing at the WSE University in Krakow. Among her faves memories of working at Underscore was years ago, when they identified just how to map Nielsen data to Yahoo's audience base and verify out ROI from electronic media to retail purchase.