Digital Marketing Solutions
Fortress Surgeon Digital Marketing, a surgeon electronic advertising and marketing agency, reveals a broadened search engine optimization solution for plastic surgeons, focusing on on-line exposure, client engagement, and technique growth. Lauren's concentrate on ROI and interest for finding the critical information that transform campaigns from great to terrific consist of developing a grand scale multivariate test framework utilizing fractional factorial analysis for recognizing ROI capacity in digital media throughout Pfizer Rx brands within the Pfizer for Living profile, and developing a forecast method for anticipating ROI prior to media investment.
A 25-year professional in the healthcare advertising and marketing area, Tracey began her career as a company account person for an array of pharma brands and later on led the marketing effort to launch a first-of-its kind site in the eyewear and eyecare room.
He leads a group of media strategy, media planning, media purchasing and media execution professionals who collaboratively ensure that project goals are accomplished in order to make the most of engagements and ROI. Lauren's occupation in electronic and media started in the 90's, just as digital came to be a practical marketing network.
While at Underscore, she spent three years instructing Internet search engine Marketing at the WSE College in Krakow. Among her faves memories of operating at Underscore was years back, when they identified how to map Nielsen data to Yahoo's target market base and confirm out ROI from electronic media to retail purchase.