Digital Advertising Providers
Fortress Surgeon Digital Marketing, a cosmetic surgeon digital advertising and marketing company, announces a broadened search engine optimization solution for cosmetic surgeons, focusing on online visibility, client interaction, and method development. In her previous role as VP of Biddable Media Daga specialized in the marketing of wellness & wellness brands through all lifecycle phases: beginning with medical test recruitment projects, via the pre-launch market-shaping, launch and marketing phase, finishing with license expiration and advertising sunsetting.
A 25-year expert in the health care advertising and marketing space, Tracey began her profession as an agency account person for an array of pharma brands and later on spearheaded the marketing effort to launch a first-of-its kind site in the glasses and eyecare room.
It was these very early examinations that drove Underscore's focus on data driven programs and ROI measurement, a fundamental distinction in the sector. She thinks Underscore is the model for exactly how media and advertising and marketing firms should, and will, advance in the future.
While at Underscore, she spent 3 years educating Internet search engine Marketing at the WSE University in Krakow. One of her faves memories of operating at Underscore was years back, when they found out how to map Nielsen information to Yahoo's target market base and confirm out ROI from electronic media to retail purchase.