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Fortress Surgeon Digital Marketing, a surgeon electronic advertising and marketing firm, reveals a broadened SEO service for plastic surgeons, focusing on on-line visibility, patient involvement, and method development. In her previous duty as VP of Biddable Media Daga concentrated on the advertising of health and wellness & health brands through all lifecycle stages: beginning with clinical test recruitment projects, through the pre-launch market-shaping, launch and advertising phase, finishing with license expiration and advertising and marketing sunsetting.

A 25-year expert in the health care marketing and advertising space, Tracey started her job as a company account person for a variety of pharma brands and later on spearheaded the advertising effort to release a first-of-its kind website in the eyewear and eyecare room.

It was these very early examinations that drove Underscore's concentrate on information driven programs and ROI measurement, a basic distinction in the sector. She believes Underscore is the design for exactly how media and marketing companies should, and will, develop in the future.

While at Underscore, she spent three years educating Internet search engine Marketing at the WSE College in Krakow. Among her faves memories of working at Underscore was years back, when they identified just how to map Nielsen data to Yahoo's target market base and show out ROI from electronic media to retail purchase.